John Murray Press

Brain First Business - Amanda Perry

'HONEST, PRACTICAL, AND DEEPLY EMPOWERING' Gino Wickman, Author of Traction & Shine, Creator of EOS® As an entrepreneur with ADHD, some of your traits like creativity, hyperfocus, and risk-taking are rocket fuel for starting a business. Others, like trouble with attention to detail and time management can make running it feel impossibly overwhelming. Traditional business advice, designed for neurotypical brains, often leaves you stressed, doubting yourself, and on the road to burnout. That's why serial entrepreneur and ADHDer Amanda Perry wrote BRAIN FIRST BUSINESS a groundbreaking guide that rewrites the rules of entrepreneurship for you and your neurodivergent brain. Using her Brain First method, she blends lived experience with neuroscience to show you how to reach your goals without sacrificing your sanity. By learning how ADHD shows up in your business and adopting proven strategies that play to your strengths, you'll redesign your approach in a way that works with your brain, not against it and unlock a sustainable path to a profitable business.

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