Laurence King Publishing

How to Have Great Ideas - A Guide to Creative Thinking and Problem Solving - John Ingledew

This is an essential guide for students and young professionals looking to embrace creative thinking in design, advertising and communications. Numerous strategies are introduced accompanied by practical projects each showing how to unlock creative ideas in different ways. Packed with great examples of innovative thinking in graphic design, advertising, photography, illustration, architecture, product design, furniture design, industrial design, animation, digital design, car design, engineering, art and fashion.

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